As you may have guessed, our speciality here at Internet Marketing Questions is to answer any queries you may have regarding the internet marketing and SEO industry. Recently, we have noticed that there are several questions that constantly reappearing on the web and we dedicated it was time to clear the air once and for all. Here are a few frequently asked questions and their answers…
Will the absence of new content on my website affect my ranking?
It is recommended that a website has fresh content added to the site on a regular basis. This is because it can help boost your place on search engine rankings in regards of SEO. Plus, from the perspective of a potential client, it shows that your business is active and therefore trustworthy.
What should I do when my site isn’t generating new leads?
There are many reasons why a website using internet marketing is not providing enquires, including a lack of keyword optimisation, a low ranking in the search engine, technical problems and lack of indexable content. To understand why, it is important to have a report formatted so the service can be adjusted as needed.
What is keyword stuffing?
This is a black-hat SEO technique that was used within the 1980’s and 1990’s. It allowed service providers to manipulate the search engines and get websites to rank highly where they otherwise wouldn’t. Today, the technique is heavily penalised as search engines have become more intelligent and the focus is centred towards relevant content that match what a user is searching for.
If you have any more questions regarding the internet marketing industry, you’re definitely in the right place! Our aim is to provide the best knowledge possible in order to educate our readers on what should and should not be done as part of the service. For more tips and tricks, check back for our next blog!